Advertising and promotion in the online casino sector have been as creative as the operators creating new games for players. One of the world’s top pop performers, Vanessa Hudgens, promotes BetMGM’s online casino.
BetMGM Casino PA features one of the most remarkable slot collections of Pennsylvania-based casinos. Having Hudgens assist in selling the product should benefit the business tremendously.
Vanessa Hudgens Appears in the Latest Commercial Campaign for BetMGM Casino PA
among the most inventive operators in any business may be found at PA online casinos. BetMGM went above and beyond by casting Hudgens in a 30-second commercial promoting the brand’s online casino. The commercial follows Hudgens throughout a library, which comes to life by an app on her phone. The crowd follows Hudgens from one game to the next.
In a news release, BetMGM’s Chief Revenue Officer, Matt Prevost, stated:
“Vanessa Hudgens is a superstar who brings BetMGM to life as an entertainment experience, not just an iGaming or sports betting company.” It is a beautiful partnership that will captivate both old and new audiences.”
Calmatic, who created the Grammy-winning “Old Town Road” video for Lil Nas X and Billy Ray Cyrus, directed the commercial.
72andSunny Creative Director Geno Burmester stated:
“The iGaming market is more crowded than ever before.” None of the rivals have the outstanding game catalog that BetMGM Casino has. We wanted to bring the product reality to life in a manner that only this brand could.”
READ MORE: BetMGM Bonus Codes for Existing Users
Recent Slot Machine Installations at BetMGM Pennsylvania
The operator has broadened its slot selection by including titles from various genres. Last month, BetMGM announced the addition of ‘The Godfather’ slot to their lineup of games. Because ‘The Godfather’ is one of the most famous and well-known films of all time, it will likely be one of BetMGM’s most popular slots. BetMGM has also released slots based on other movies and TV series, such as:
- Beavis and Butt-Head
- Peaky Blinders
- The Goonies
- Hell’s Kitchen
The BetMGM has been active in the entertainment area and dabbled in the hospitality market. BetMGM released a slot from the renowned eatery Buffalo Wild Wings earlier this year, which has 1,243 locations nationwide.
Earlier last autumn, BetMGM added the popular retail slot Buffalo to its collection of online games.
BetMGM has worked hard to become one of the finest online casinos, not Pennsylvania. Revenue is not broken down per operator by the Pennsylvania Gaming Control Board (PGCB). The license, however, yielded $705.5 million in annual revenue in collaboration with Hollywood Penn National, DraftKings Casino PA, Hollywood Casino PA, and PointsBet Casino PA.
Having Vanessa Hudgens promote BetMGM’s brand will only benefit the operator.