Bally’s is one of Pennsylvania’s newest online casinos. It debuted in July 2023 as a QGE application, intending to acquire a significant market share. In January, the operator experienced its best revenue month to date.
Bally Casino PA will not compete with market giants like DraftKings and FanDuel. However, Pennsylvania has shown to be an excellent landing location for smaller operators.
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January Delivers Bally’s Highest-Ever Revenue Month, Extending Q4 2023 Surge
Bally’s PA online casino revenue exceeded $3 million for the second consecutive month. January was the biggest earnings month for the recently launched platform, generating approximately $3.5 million.
Over the last few months, Bally’s earnings have gradually increased:
- October: $2.4 million
- November: $2.7 million
- December: $3.35 million
- January: $3.45 million
The momentum from the close of Q4 2023 continued into Q1 2024. During Bally’s quarterly results call, the business declared that the fourth quarter was its best of the year.
Its North America Interactive (NAI) division experienced a 27% year-over-year increase. Bally’s CEO, Robeson Reeves, commended the online casino business on the call:
“NAI delivered its best quarterly revenue of 2023, benefiting from our solid New Jersey and Pennsylvania iGaming results and the rollout of Bally Bet OSB.”
Bally’s came in first, followed by Unibet Casino PA and Wind Creek Casino PA, and is closing in on PlayLive! Casino PA ($3.9 million) and Golden Nugget Casino Pennsylvania ($4.1 million).
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Comparing Bally’s Against Golden Nugget in the State’s iGaming Sector
Bally’s and the Golden Nugget will be permanently associated in Pennsylvania. Within two months of one another, both became Qualified Gaming Entities (QGE) in the state.
As QGEs, Bally’s and Golden Nugget Casino were not required to collaborate with a Pennsylvania retail casino to create an internet platform.
Golden Nugget launched in August and has outperformed Bally’s thus far. However, Golden Nugget has the advantage of being owned by DraftKings Casino Pennsylvania.
Golden Nugget has generated the following income totals over the last few months:
- October: $5.2 million
- November: $4.6 million
- December: $5.2 million
- January: $4.1 million
January was Golden Nugget’s lowest month since its inception, while Bally’s had its highest performance. It could be a coincidence, or it could be a foreshadowing of future events.
Golden Nugget’s growth is likely to be below $4 million. However, the variation over the last four months is worrying.
If Bally’s continues to develop, it will be neck and neck with Golden Nugget sooner than later.